Goal: Lead > Prospect cultivation > turned into buying customer.
- •Competitive advantage
- –Alliance with DJforay Development LLLP
- •Use strategic alliances to locate listings and market information
- Our network consists of the best developer/builders along the Front Range
- •Acess to most major market events before they occur
- •Approach brokerage as if we were developing/building ourselves
- •4 generations of local presence
- •Top producing agents
- •www.Salesforce.com
- –Sales Pipeline
- •Competitive environment
- •Sales tracking system
- •Accountability and follow thru.
- –Customer Relations Management
- –Synchronizing multiple users with online contact database accessible from anywhere.
- •Capturing Vertical profit layers: “Cross Sales” - keeping great relationships with customers that entices them to use us for future deals.
- Upsales: adding features to already existing purchase. For example: Selling platted land, selling developed land, then selling built-out property. We have the ability to follow a project from concept to conclusion with a "soup to nuts" understanding of annexation, zoning, entitlements, permitting, horizontal and vertical construction, and market strategy (sale to the end user).
- Offer on going market information and consultation.
- Property Management
- Customer Advisor Board
- Focus group of 4-8 customers meeting once every 3 months to gain input.
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